Sex Pistols' artist fashion fakes
Author: Jonty Skrufff
Thursday, April 13, 2006
Counter-culture icon Jamie Reid, who visually defined punk 30 years ago when he stuck a safety pin through the Queen’s cheek for the Sex Pistols, has launched a high fashion range of T shirts offering a ‘’Rock Star come Smart Punk feel’.
The highly wearable T shirts feature slogans like ‘We’re all junkies now, everybody’s doing it’ (next a to a cut out image of Princess Di), Fuck Forever and ‘I Hate French Cooking’ and are being marketed on a website which declares on one page ‘this store welcomes shoplifters’ though are being priced according to the market, said Jamie.
“When we went into the market we studied the pricing brackets and tiers of the fashion industry,” he told Skrufff, “I can’t tell a retailer how much to charge for a garment and he always has the freedom to knock the price down. All customers are the driving force of everything; the customer is always right.”
The T shirts are already being worn by former Sex Pistols Paul Cook, Steve Jones and Glen Matlock as well as UK house DJ Nic Fanciulli and are aimed at ‘everybody that likes art’ including potentially ‘rock stars’ like Robbie Williams, he admitted (“With freedom of Art, how could we stop him-”).
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